Interviewed for trade magazine Homestyle's Market Watch section.
Marketing Magazine: In Coversation discusses the use of Social Networks in marketing campaigns and how marketing companies are joining the conversation. Urbanmoms Kitchen Party - "Word of Mom" program is discussed.
Marketing Magazine - January 2007 page 1
Marketing Magazine - January 2007 page 2
Marketing Magazine - January 2007 page 3
Homestyle "Word of Mom" Program Profile
Strategy "Word of Mom" Program Profile
Chatelaine (May 2007) included a four page article titled Army of Mom. The "Word of Mom" Kitchen Party program was profiled
New category launched in 2007 received over 17 media hits including this cover on industry trade magazine.
